01 February 2016

John Watson Doors - Announcing our Refreshed Brand

We are pleased to announce our brand refresh featuring a new company logo and tagline (High Performance Doorsets) visual identity and brand positioning. Our refreshed branding communicates John Watson’s philosophy to provide customers with outstanding quality products, supported by excellent levels of customer service.

Since the company launched in 1973, we have seen a shift in our core business offering from supplying timber windows, doorsets and conservatories to the domestic market, to becoming one of the UK’s leading suppliers of high performance doorsets to construction projects within the commercial, residential and social housing sectors.

We are one of the oldest Secured by Design accredited manufacturers in the UK offering an extensive range of internal and external doorsets which are fully certified to meet fire, acoustic and SBD requirements.

This is reflected in the fresh and contemporary new company logo and name change from John Watson Joinery to John Watson (High Performance Doorsets).

New marketing collateral has been launched across the board including a product brochure highlighting our full range of internal and external doorsets and glazed screens. This is also reflected within our new website which includes a project library of recent national projects in the commercial, residential and student accommodation sectors.

Steve Kirtley Sales Director commented “The time was right for us to invest in our brand marketing and communications. Working closely with leading design development expert Matt Wallace, we have created a brand identity which truly reflects our position within the manufacturing industry.”


John Watson, Usworth Road Industrial Estate, Belle Vue Way, Hartlepool TS25 1JZ